Crowdfunding in Africa, GIF ads, Middle East wearable tech, hipster McDonald's.
-New research from Think With Google profiles millennial dads and why they “turn to digital in their moments of need.”
-Viral video titan BuzzFeed is looking to expand to TV, according to The Wall reamingreet Journal.
–BBC looks at how crowdfunding is taking hold in Africa.
-While GIFs are ancient in internet-years, they’re becoming the ad format of choice as video in general proliferates, per Adweek.
–Foreign Policy profiles the “silent revolution” underway in Egypt as conservative cultural norms are gradually upended.
-With popular vegetarian frozen-food brand Amy’s Kitchen expanding into drive-thru, healthy fast food is slated to become mainstream. Via Well+Good.
-As we upload more fragments of our lives, “moments are having a moment” in Silicon Valley, declares Slate.
–Mashable looks at how Facebook is evolving its ad format in another effort to keep users in the Facebook ecosystem.
-The solar revolution may be on its way after all, says new report from Bloomberg New Energy Finance.
–Pew Research charts the decline of the teen summer job – suggesting generation Z may have little control over its spending cash.
-“Can the bacteria in your gut explain your mood?” asks The New York Times Magazine.
–Fusion examines the increasing sophistication of facial recognition tech and its implications for privacy.
-From 3D printed jewelry to cooling jackets, Wamda looks at the current state of tech fashion and wearables in the MENA region.
-Robot exoskeletons could transform the future workforce by providing heavy-lifting support to workers, reports Mashable.
-A writer for Medium explores why women’s fashion is evolving “from performative to functional.”
–The New York Times looks at how fast-fashion brands have overtaken iconic brands like Gap in the US.
–Business of Fashion explores industry trends in lingerie, a $110 billion business.
–Mashable looks at Snapchat’s unique advertising format and whether the platform can drive success without targeting.
-McDonald’s, ever-eager to reach millennials, has introduced sleek packaging targeted at hipsters, reports Wired.
–The Verge looks at quantified-sex apps and wonders: can intimacy be optimized?
Image credit: El Rincón de Taylor