Arket hits London, body-positive Hollywood, Walmart hits the Google Home.
–WeWork descended upon the British countryside for the sixth iteration of its summer camp–slash–employee appreciation event–slash–branded festival. Via Business Insider.
–”Pepsi’s recent debacle—featuring Kendall Jenner as a model that leaves work to join a protest—has caused many to stop dead in their tracks.” Digiday looks at the state of social issue-oriented ads.
–Arket, H&M’s new fashion and lifestyle brand, debuts in London this Friday. Via the Guardian.
–The New York Times investigates why Hollywood is ignoring the body-positive cultural moment, featuring the lead actress from Patti Cake$.
–The world’s largest retailer comes to Google Home: Users will now be able to shop Walmart through the smart speaker. Via Fast Company.
–Whole Foods will now knock down its prices for Amazon Prime users “in a clear signal of sweeping changes to come,” writes the Washington Post.
–According to a report from the Korean Herald, the new iPhone 8 could have facial scanning technology that can identify a face in a millionth of a second. Via Mashable.
–”We are telling clients with all certainty you must leave any association”: Richard Levick, CEO of public relations firm Levick, comments on tense business relationships with the US president in Campaign.
–Why don’t beauty brands use plus-sized models? Digiday investigates.
–Mirage, an augmented reality app from two former Apple developers, lets the user add emojis and drawings into real life. Via Dezeen.
–CNN is trying to court millennials and generation Z with a daily Snapchat-only news show, The Update. Via Business Insider.
–”We haven’t found a way to reach age-appropriate consumers on Snapchat,” say alcohol retailers who struggle with regulations. Via Digiday.
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