Reports archive

217-page PDF
F100 2021 cover
F100 2021 cover

The Future 100: 2021

2020

100-page PDF
Gen Z Cover
Gen Z Cover

Generation Z: Building a Better Normal
48-page PDF
Back in the Game cover image
Back in the Game cover image

Back in the Game
71-page PDF
Cover
Cover

The Privacy Era
89-page PDF
Future 100 2.0_COVER
Future 100 2.0_COVER

The Future 100: 2.0.20
101-page PDF
Gen Z APAC_cover
Gen Z APAC_cover

Generation Z: APAC
226-page PDF
Future100_2020_cover
Future100_2020_cover

The Future 100: 2020

2019

55-page report
Beauty Tech Futures_COVER
Beauty Tech Futures_COVER

Beauty Tech Futures
167-page pdf
Screen Shot 2019-06-25 at 8.01.02 PM
Screen Shot 2019-06-25 at 8.01.02 PM

The Single Age
70-page report
Into Z Future_COVER
Into Z Future_COVER

Into Z Future
69-page report
Cool China_COVER
Cool China_COVER

Cool China: From Superpower to Global Superbrand
50-page report
The Gaming Universe_COVER
The Gaming Universe_COVER

The Gaming Universe
45-page report
The Anxiety Economy_cover
The Anxiety Economy_cover

The Anxiety Economy

2018

237-page PDF
Future-100_2019_COVER_for-website
Future-100_2019_COVER_for-website

The Future 100: 2019
93-page report
JWT_Well Economy_APAC cover
JWT_Well Economy_APAC cover

The Well Economy: APAC edition
109 page PDF
COVER
COVER

The New Sustainability: Regeneration
21-page report
The Future of Loyalty
The Future of Loyalty

The Future of Loyalty
84-page report
China Outbound Cover
China Outbound Cover

China Outbound
60-page report
JWT_The_Future_Of_Money cover
JWT_The_Future_Of_Money cover

The Future of Money
31-page report
JWT_Amazon Everything_COVER
JWT_Amazon Everything_COVER

Amazon everything
50-page report
JWT_High Times_COVER
JWT_High Times_COVER

High Times
82-page report
JWT_Elastic Generation Cover
JWT_Elastic Generation Cover

Elastic Generation: The Female Edit

2017

200-page PDF
Future 100 Cover
Future 100 Cover

The Future 100: 2018
213-page report
JWTI_IG_MENA_Future_100_2018_COVER
JWTI_IG_MENA_Future_100_2018_COVER

The Future 100 MENA: 2018
184 page PDF
JWT_New_Adulthood_Cover_2
JWT_New_Adulthood_Cover_2

The New Adulthood
19-page PDF
Brand America trend report cover from the Innovation Group, J. Walter Thompson Intelligence with Budweiser cans patriotic packaging
Brand America trend report cover from the Innovation Group, J. Walter Thompson Intelligence with Budweiser cans patriotic packaging

Brand America
68-page PDF
The New Muslimah: Southeast Asia Focus, Exploring the Changing Face of Young Muslim Women in Southeast Asia's Dynamic, Connected Economy
The New Muslimah: Southeast Asia Focus, Exploring the Changing Face of Young Muslim Women in Southeast Asia's Dynamic, Connected Economy

The new Muslimah: Southeast Asia focus
137-page PDF
Transcendent Retail Trend Report, J. Walter Thompson Intelligence and Women's Wear Daily
Transcendent Retail Trend Report, J. Walter Thompson Intelligence and Women's Wear Daily

Transcendent Retail
26-page PDF
Gender Bias in Advertising
Gender Bias in Advertising

Gender Bias in Advertising
58 page PDF
SpeakEasyCover
SpeakEasyCover

Speak Easy: Global Edition
55-page PDF
Food and Drink 2017_Cover
Food and Drink 2017_Cover

Food + Drink
105-page PDF
JWT_WellEconomy_Cover
JWT_WellEconomy_Cover

The Well Economy
27-page PDF
Futures-Voice_v3_JC_SPREADS
Futures-Voice_v3_JC_SPREADS

Speak Easy

2016

148-page PDF
jwt_f100_2017_cover
jwt_f100_2017_cover

The Future 100
JWTI_IG_MENA_Future_100_MENA_2017_v1_current
JWTI_IG_MENA_Future_100_MENA_2017_v1_current

The Future 100 MENA: 2017
14-page PDF
screen-shot-2016-11-03-at-3-33-20-pm
screen-shot-2016-11-03-at-3-33-20-pm

The Political Advertising Hangover Effect
54-page PDF
political-consumer_cover
political-consumer_cover

The Political Consumer
200-page PDF
cover
cover

Women, Next
116-page PDF
web_160921_jwt-glass-reprints_0044-back-cover
web_160921_jwt-glass-reprints_0044-back-cover

Glass
136-page PDF
Frontierless-Retail-300x200
Frontierless-Retail-300x200

Frontier(less) Retail
113-page PDF
The Innovation Group Control Shift Report
The Innovation Group Control Shift Report

Control Shift
34-page PDF
Unreality_Cover
Unreality_Cover

Unreality
78-page PDF
Cuba report cover
Cuba report cover

The Promise of Cuba
33-page PDF
WEB_Sonar-Transgender-Study-Cover
WEB_Sonar-Transgender-Study-Cover

Understanding Transgender Inclusivity in Advertising
84-page PDF
Gen BOLD_Cover
Gen BOLD_Cover

Generation BOLD

2015

141 Page PDF
Future 100_FINAL_COVER HR
Future 100_FINAL_COVER HR

The Future 100 – 2016
JWTI_IG_MENA_Future_100_MENA_2016_v1_current
JWTI_IG_MENA_Future_100_MENA_2016_v1_current

The Future 100 MENA: 2016
58 Page PDF
Gen_Z_Executive_Report_Brazil
Gen_Z_Executive_Report_Brazil

Generation Z – Brazil
79 Page PDF
NewNatural_COVER
NewNatural_COVER

New Natural
93 Page PDF
Cover page
Cover page

Food + Drink
27 Page PDF
Cannes Lions Cover
Cannes Lions Cover

Cannes Lions 2015
79 Page PDF
Generation Z
Generation Z

Generation Z
28 Page PDF
SXSW-report-cover
SXSW-report-cover

SXSW Interactive 2015
137 Page PDF
The Elastic Generation
The Elastic Generation

The Elastic Generation
202 Page PDF
10YearsOf10TrendsCover
10YearsOf10TrendsCover

10 Years of 10 Trends

2014

110 Page PDF
F_JWT_Future100
F_JWT_Future100

The Future 100 – 2015
62 Page PDF
The Future of Payments and Currency
The Future of Payments and Currency

The Future of Payments & Currency