Money is increasingly becoming frictionless, almost invisible. A number of era-defining innovations have emerged changing the way people experience and interact with cash.
From Bitcoins to facial recognition payments the way consumers engage with money is rapidly changing. Traditional banking is being upstaged by new banks which offer technological convenience, a new visual language and baking in social good for the millennial clientele.
The Future of Money zeros in on the rapidly changing finance landscape: from consumer demands to new banking models. How are people engaging with cryptocurrencies? What are the new technologies aiding the future of payments? Should traditional banks be worried about newcomers such as Monzo and Revolut?
The full report includes:
- Five full-length chapters on money matters including the future of currency, advances in payment methods, new banking and more
- 12 pages of original infographics from a survey of 2,000 adults aged 18+, in the United States and in China, conducted by SONAR™, J. Walter Thompson’s proprietary research tool
- Exclusive interviews with experts in the industry
- A global snapshot reviewing the technological advances and consumer behaviors in Southeast Asia, China, and India
- The impact of Open Banking
- The true value of cryptocurrencies
- New technologies changing the payment landscape
- Millennial banking and what this means for banks and financial apps
- Goodbye corporate banking aesthetics and welcome to an approachable and friendly visual shift in banking—what this looks like
- New banking user experiences
- And more